15 episodes

Eagles don't flock together, they soar.

So much emphasis on marketing and social media, it is easy to forget that the retail travel agency channel is, in fact, the commissioned sales force of the industry. Its sole function is to SELL travel.

It is not even a chicken or egg debate. Everything you and your company does (marketing, operations, public relations, training, etc.), should be to support the sales strategy of the business.

This is where we as an industry fail.

Unfortunately, in our lexicon “Sales” and “Marketing” have taken on the same meaning. Agencies and advisers (especially independent contractors) expect their marketing programs to sell for them.
However, the role of marketing is not to sell, but to produce prospects. If you aren’t practicing the fundamental mechanics of selling and sales management – no amount of marketing will help.

I share based on personal experience and expertise learned as a travel professional, agency owner, and luxury cruise line sales executive.

This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy

The Wealthy Travel Agent Podcast Dan Chappelle

    • Business
    • 4.5 • 8 Ratings

Eagles don't flock together, they soar.

So much emphasis on marketing and social media, it is easy to forget that the retail travel agency channel is, in fact, the commissioned sales force of the industry. Its sole function is to SELL travel.

It is not even a chicken or egg debate. Everything you and your company does (marketing, operations, public relations, training, etc.), should be to support the sales strategy of the business.

This is where we as an industry fail.

Unfortunately, in our lexicon “Sales” and “Marketing” have taken on the same meaning. Agencies and advisers (especially independent contractors) expect their marketing programs to sell for them.
However, the role of marketing is not to sell, but to produce prospects. If you aren’t practicing the fundamental mechanics of selling and sales management – no amount of marketing will help.

I share based on personal experience and expertise learned as a travel professional, agency owner, and luxury cruise line sales executive.

This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy

    Anita Pagliasso- How PATH is helping its members cope with COVID

    Anita Pagliasso- How PATH is helping its members cope with COVID

    Anita Pagliasso:  VP Industry Relations, KHM Travel Group
    In 2020, Anita merged the agency she built in 1992, Ticket to Travel, with KHM Travel Group, and serves as Vice President of Industry Relations. This partnership brought together two leading host agencies with like-minded business goals and matching strong core values. 
    Anita has served as the Conference Director for the Travel Agent Forums. She is a charter Executive Board member and the President of PATH (Professional Association of Travel Hosts). She is the author of top-selling books and has also produced the popular CD – “Anita’s Tool Box for Home-Based Agents”. Anita is part of the Travel Institute’s Professional Educators’ Program (PEP).
    To find more information about PATH at www.path4hosts.com
    She has served on numerous supplier advisory boards and currently serves on ASTA’s Independent Contractor Advisory Committee.
    For more than 14 years, Anita was a featured monthly columnist for Agent@Home Magazine and writes monthly articles for Travel Research Online and most recently, her articles appeared in Travel Weekly. 
    Anita is the developer of the powerful database management CRM, Agent Base Connect, and co-founder of Travel Professional Academy, who, along with Ticket To Travel-Host Agency, and KHM Travel are proud TPOC supporters and partners!


    This podcast uses the following third-party services for analysis:

    Chartable - https://chartable.com/privacy

    • 30 min
    Adam Martindale: An Overnight Success- Five Years in the Making!

    Adam Martindale: An Overnight Success- Five Years in the Making!

    Adam Martindale started his career on cruise ships at the age of 19. His hospitality background in food and beverage has been a major factor in his success. In this episode we discover how he went from cruise line to Cruise Planners.
    Why a franchise vs. independent or host agency.How he got his start selling travel.Why it pays to quickly figure out your specialty.How he became a top seller.Using social media to become an expert and grow his business.Learning from failure.How to use co-op marketing support to grow sales.Building a team to support sales efforts.Three things I wish I knew...What being a "Wealthy Travel Agent" means to me.
    Click on the link to purchase Dan Chappelle's Amazon best selling book, Get Your S.H.I.P. Together - The Wealthy Travel Agent Guide to Sales. https://www.amazon.com/Get-Your-S-H-I-P-Together-Wealthy/dp/1523654589/


    This podcast uses the following third-party services for analysis:

    Chartable - https://chartable.com/privacy

    • 31 min
    A Conversation with Sandra McLemore of TRAVEL MARKETING & MEDIA

    A Conversation with Sandra McLemore of TRAVEL MARKETING & MEDIA

    Please subscribe, rate, and review each episode - Thank You!
    Sandra McLemore is a driving force in travel agent marketing, Her programs have helped over 12,000 travel professionals just like you.
    Getting to know Sandra.Overcoming the limiting belief of "niching down"Importance of the balance of Sales and MarketingThe ONE Thing - A high converting, three-level marketing funnel.Mistake most advisors make - 96% start at the bottom.The absolute necessity of playing the "Dating Game"."Content is king, consistency is queen!"How of mentorship and coaching have been instrumental to her success.Must listen: Three things she wishes she knew then that she knows now.Sandra's vision of "The Wealthy Travel Agent"
    For more information about Sandra and how she can help you, visit: https://www.travelmarketingandmedia.com/
    Click on the link to purchase Dan Chappelle's Amazon best selling book, Get Your S.H.I.P. Together - The Wealthy Travel Agent Guide to Sales. https://www.amazon.com/Get-Your-S-H-I-P-Together-Wealthy/dp/1523654589/


    This podcast uses the following third-party services for analysis:

    Chartable - https://chartable.com/privacy

    • 36 min
    Bob Duglin - How the American Association of Travel Advisors (ASTA) is helping the Industry Navigate the COVID Crisis

    Bob Duglin - How the American Association of Travel Advisors (ASTA) is helping the Industry Navigate the COVID Crisis

    Bob Duglin is ASTA's Vice President of International Membership & Host Agencies as well as Managing Director, ASTA Small Business Network.
    It's a big job with a ton of reponsibility to help represent the needs travel agencies and advisers to governtment agencies and consumers.
    In this episode
    Bob's story - It's always interesting to hear how people evolve into their current roles - Bob is no exceptionThe role of ASTA- What they do for you and why you should careRecent Wins: California AB-5 and The CARES ActThe ASTA Verified Travel Adviser Program - The industry's "Good Housekeeping Seal of Approval"TravelSense.OrgThe future of ASTA and the Travel IndustryASTA's COVID ResourcesASTA Small Business Network - New member offerThree things...What does being a Wealthy Travel Agent mean to you?
    Links mentioned:
    ASTA.org (to join and save $50 - use discount code ASTA50)
    TravelSense.org
    Bob@ASTA.org
    #AmericanAssociationofTravelAdvisors
    @American Association of Travel Advisors
    Please rate and review. If you would like to be condsidered as a guest on a future episode, please reachout to: Dan@WealthyTravelAgent.com


    This podcast uses the following third-party services for analysis:

    Chartable - https://chartable.com/privacy

    • 26 min
    Lynn Clark- From Corporate Marketing Maven to Sales-Focused Retail Travel Entrepreneur

    Lynn Clark- From Corporate Marketing Maven to Sales-Focused Retail Travel Entrepreneur

    How Lynn's journey from corporate marketing (starting with Disney) led to a partnership in four Travel Leaders locations in Milwaukee, Wisconsin. In this episode, Lynn will share her journey as well as how she and her partner are reacting and recovering in the COVID-19 storm.
    Belief in the value of retail locations and how the shelter at home orders have changed the way they work.Her affirmation that you are only as good as your team- the steps she took to keep from laying off as few as possible.The Perfect Storm that is COVID-19The value of belonging to a paid mastermind program with your peers.The importance of their relationship with Travel Leaders in reacting quickly to the changing business environment.How they will operate going forwardHow long she predicts a recovery back to pre COVID booking levelsCurrent trends for 2021 and 2022Any regrets?Three things she wish she knew before becoming an agency owner.Lynn's definition of "The Wealthy Travel Agent."


    This podcast uses the following third-party services for analysis:

    Chartable - https://chartable.com/privacy

    • 32 min
    Estee Gubbay - How a request for a hotel upgrade sparked a successful travel business.

    Estee Gubbay - How a request for a hotel upgrade sparked a successful travel business.

    From working with coaches and mastermind groups, Estee Gubbay has turned her passion for travel into helping others. Just two short years in the business and she is already earning a six figure income.
    How a request for a hotel upgrade sparked her interest in selling travel.Knowing what you are worth is essential to success.Two clearly defined niches: Retreats for Mastermind groups and Bucket List experiences.Acres of Diamonds: Sources most clients locally avoiding most networking functions in favor of professional groups such as BNI, LEADS, and LeTips.Adopting a "Selling" Mindset - knowing failure is part of the processEncountering jealousy from those who do not want to see you succeed.Ah Ha Realization - It's my business!
    Estee knows she and she alone is responsible for her success. She is willing to do what is necessary to support her goals and not take "NO" for an answer.
    This is a sign of a true entrepreneur! I hope you will take away a number of things to incorporate into your own busienss.
    If you enjoyed this episode, please take the time to rate and leave a comment.


    This podcast uses the following third-party services for analysis:

    Chartable - https://chartable.com/privacy

    • 26 min

Customer Reviews

4.5 out of 5
8 Ratings

8 Ratings

Ironman Keith ,

2022

Are you going to produce anymore great podcasts in 2022?

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